TRUSTe European Safe Harbor certification
TRUSTe Children privacy certification

| Privacy Policy |

Last Updated October 26, 2012

Identit-E, LLC is committed to safeguarding the privacy of all visitors to (the "Web site"). We have posted this Privacy Policy to help you understand what information we are gathering and how we will use it. We believe your personal privacy on the Internet is a fundamental right, and we are committed to clear, open and accessible privacy policies.

For the purposes of this Privacy Policy "we", "our" and "us" refers to Identit-E, LLC and any reference to "you" or "your" means you, the User.

You should be aware that this Privacy Policy only applies to the Web site and not to other Web sites that we provide links to.

We hope that you feel our Privacy Policy explains clearly how we gather and use any data we may collect from you on our Web site. We have used our best efforts to compose a policy that is fair, respectful and protects your privacy online. Your feedback is important to us. Please email any questions, comments or suggestions to

Identit-E, LLC has been awarded TRUSTe's Privacy Seal signifying that this privacy policy and practices have been reviewed by TRUSTe for compliance with TRUSTe's program requirements including transparency, accountability and choice regarding the collection and use of your personal information. The TRUSTe program does not cover information that may be collected through downloadable software. TRUSTe's mission, as an independent third party, is to accelerate online trust among consumers and organizations globally through its leading privacy trustmark and innovative trust solutions. If you have questions or complaints regarding our privacy policy or practices, please contact us at If you are not satisfied with our response you can contact TRUSTe here.

Identit-E, LLC complies with the U.S. - E.U. Safe Harbor framework and the U.S. - Swiss Safe Harbor framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal data from European Union member countries and Switzerland. Identit-E, LLC has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program, and to view Identit-E, LLC certification, please visit Participation in the E.U. and Swiss Safe Harbor Program, coupled with TRUSTE certification requires this disclosure of your membership in the program. We will respond to your request to access, modify, or delete your personally identifiable information within 30 days.

  1. Information that we collect from you

    You may be able to visit parts of this Web site without telling us who you are or revealing any information about yourself. In order to visit other parts of this Web site we may need to collect Personally Identifiable Information in order for you to verify your eligibility to obtain access to education products, related promotions or information that you request. We may collect information from you through the use of online forms and through email, telephone, fax and mail correspondence which we have with you. The information collected from you may include but is not limited to:

    • Your name, address, email address, and birth date
    • Information concerning your educational status such as level and course of study and affiliation as a student or staff member at a specific educational institution


  2. Opt-In and Opt-Out

    This Web site requires users to provide us with certain Personally Identifiable Information (such as listed above) in order to provide the user with eligibility verification services. The Web site requires users to actively select whether they choose to give us permission to share any Personally Identifiable Information with the product or service provider, and whether the user wishes to receive promotional communications from the product or service provider. The product or service provider may with your consent offer you the opportunity to receive email updates and announcements concerning our services, special promotions and product information. Information that you have provided to us may be used to facilitate those communications if you have given permission for this type of sharing with third parties. You must have a valid product code to initiate the authorization process and view consent options. You may change the consent option you choose by emailing

    You will find that it is not compulsory to provide us with any additional information we request which is not necessary or reasonable in order to provide you with the services you have requested. Furthermore, please note that our policy is not to ask for some types of personal data—that is, data relating to race or ethnic origin, political opinion, religious or other similar beliefs, trade union membership, physical or mental health, sexual orientation, or criminal records. We recommend that you do not provide such information to us. If you choose to do so for any reason, this will mean that you have given (and we accept) your explicit consent for us to use that information for the reasons described in this policy, or as explained at the time you provide the information.

    Identit-E, LLC provides "Partnership" Web sites which offer entities other than a TRUSTe Licensee a business right to access and use Personally Identifiable Information collected by the Licensee's Web site.

    • Identit-E, LLC Web sites provide authorization services for purchasers of Partners' products or services
    • Personally Identifiable Information will not be shared with more than one Partner; only the Partner that provides the product or service for which authorization is requested will receive information related to that authorization request.
    • The Opt-In and Opt-Out consent rights and process described above apply to Identit-E, LLC and its Partners alike.


  3. Use of information collected

    Personally Identifiable Information that we collect is used to determine your eligibility to use products or services.

    In addition, we may track your domain name or IP address to assist our efforts to gather and track Personally Identifiable Information. IP address is a globally unique identifier of your computer. Multiple users of the same computer will share the same IP address. However, in most cases your ISP (or network server, if a business user) will assign an IP address only for the duration of your online session (about 80% of all Internet users are using "temporary" IP addresses). This means that even when your IP address is noted, it is unlikely you will have the same IP address next time you use the Internet. IP addresses are never shared with third parties.

    Domain name information that we collect is not otherwise used to personally identify you and instead is aggregated to measure the number of visits.

    When Personally Identifiable Information, such as your name and email address, is collected from you with your consent (for example, through the use of on-line forms or via email, etc.) we generally let you know at the time of collection how we will use that personal information. We may use the personal information you provide or which we collect via this Web site for the purposes of:

    • providing validation codes that you have requested from us;
    • responding to your inquiries or to process your requests in relation to your information;
    • providing and personalizing our services generally;
    • carrying out market research campaigns or surveys(always voluntary);
    • maintaining information as a reference tool or general resource;
    • making the Web site easier for you to use and providing you with access to all parts of the Web site;
    • helping you to quickly find services and information on the Web site; and
    • where necessary, crime prevention and prosecution of offenders.

    Except with your permission or as provided herein, Identit-E, LLC will not sell, trade or rent personal information about you to unaffiliated third parties. Your personal information may be viewed by certain of Identit-E's business partners for the limited purpose of reviewing the integrity of our data and the security of our systems. These business partners are service providers and can not use your personally identifiable information for any other purpose including their own marketing without your consent.

    • In particular, with your consent, Partner product or service providers may use your information to contact you for your views on our services and to notify you occasionally about important changes or developments to the Web site.

    Without your permission we may also use and disclose non-personally identifiable information in aggregate for marketing and strategic development purposes or use and analyze the information we collect so that we can administer, support, improve or develop our business.

    By using the Web site you consent to us using your personal information for the purposes described above.

    Legal Disclaimer
    We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our Web site.

  4. Cookies

    A cookie is a small text file that is stored on a user's computer for record-keeping purposes. We use cookies on this Web site. We do not link the information we store in cookies to any personally identifiable information you submit while on our Web site.

    We use session ID cookies. We use session cookies to make it easier for you to navigate our Web site. A session ID cookie expires when you close you browser.

    We do not use persistent cookies that remain on your hard drive for an extended period of time.

    If you reject cookies, you may still use our Web site, but your ability to use some areas of our Web site, such as contests or surveys, will be limited.

  5. Business Transitions

    If our business enters into a joint venture with or is sold to or merged with another business entity, your information may be disclosed to our new business partners or owners. We will provide you with appropriate notice a transition such as those describe occurs.

  6. Other Web sites Not Covered

    The Web site may contain links to other Web sites. Identit-E, LLC does not control, and is not responsible for, the privacy practices or the content of such Web sites. Please check with those Web sites to determine their privacy policies.

  7. Children's Privacy Policy

    The Web site may provide product or service authorization codes to children under the age of 13 but it never collects Personally Identifiable Information from them. We collect date of birth from all users and if a user indicates they are under 13 we will only authenticate their product code and give them on the site their authorization code. We do not collect more information from children than what is necessary to fulfill the child's request.

  8. Data retention, security of information collected, internet based transfers and disclaimer

    The Web site uses Secure Socket Layer (SSL) encryption to transmit all information between our Web site and your browser or between your browser and our Web site. We will retain your information for a reasonable period or as required by law and employ strict physical, electronic and administrative security measures to protect our information from access by unauthorized persons and against unlawful processing, accidental loss, destruction and damage both on-line and off-line.

    Given that the Internet is a global environment, using the Internet to collect and process personal information necessarily involves the transmission of data on an international basis. Therefore by browsing this Web site and communicating electronically with us, you acknowledge and agree to our processing of personal information in this way.

    Whereas Identit-E, LLC employs reasonable measures to protect against viruses and other harmful components, the nature of the internet is such that it is impossible to ensure that your access to the Web site will be uninterrupted or error-free, or that this Web site, its servers or emails which may be sent by us, are free of viruses or other harmful components.

  9. Access

    If your personally identifiable information changes or is incorrect, you may update it by emailing Customer Support at We will respond to your request for access within 30 days.

  10. Contact Us

    If you have any questions about this policy, the practices of the Identit-E, LLC Web site or our services, or your dealings with this Web site, please email or contact us using the details provided on the Contact Us page. We welcome your questions and any suggestions you may have about our privacy policy.

    Identit-E, LLC
    2402 Advance Road
    Madison, WI 53718 USA

  11. Changes to this Policy

    If we decide to change our privacy policy, we will post those changes to this privacy statement and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

    We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, or by means of a notice on our home page.

Copyright © 2007 Identit-E, LLC. All rights reserved.